• Native Advertising – Content is STILL King
    Native Advertising – Content is STILL King
    If you haven’t heard of the term ‘native advertising’, you will soon. So what is it?  Wikipedia sums it up succinctly - ‘Native advertising matches the form and function of the platform on which it appears.’ For example, a sponsored...
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  • The State of Native Advertising
    The State of Native Advertising
    Towards the end of last year, Copyblogger published their 2014 State of Native Advertising Study, the results of which, in infographic form, are below: Like this infographic? Get more content marketing tips from Copyblogger....
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